Selling stuff online is a new venture for me. Some people are really good at it, while others (like me) might be off to a slow start.
It’s better to be honest about where you’re at currently, and right now things are going a bit slow – I don’t have a huge social media following and I rarely show my face. This might not be the case for everyone, but I think people tend to buy from a seller when they show their face or have built up some kind of online reputation over the years…
I have neither of those things and so I have to start from scratch. Maybe you are on the same boat as me? Well then, keep reading.
There are a few ways to do this, but one of the ways requires spending money. I already know what you’re thinking – boo, hiss, groan!! I feel your pain – why should you spend money if no money is even coming in yet??
But understand this concept – in order to make money, you also have to spend it.
Business owners understand this concept very well, and I am learning this too. Startup costs like purchasing inventory or product to sell, hosting and domain for your online store, shipping materials, etc. If you’ll be selling at a local flea market you’ll be paying to be there and you’ll also have to rent or purchase a tent, chairs, tables and whatever items you might need to make your tent or table look appealing to potential buyers.
So you see, EVERYTHING costs money. But if you see it as an exchange for the things you want (because in reality that IS what it is), you won’t feel like you’re ‘losing’ money or that you’re always broke. No money is ever lost – instead you gained things, things that you’ve been wanting. It’s a constant exchange and nothing more.
The other less expensive way is just to keep on trucking. This is the nature of things, where not everything can happen right away because you want them to. You have to build up your reputation and following by being active on social media. You also have to post really good content on your blog so it can be found on Google.
So in short, you have to experiment with both these things: paid advertising, blogging and social media.
One of the main requirements to selling online is patience. You’re planting a seed right now, so don’t expect it to sprout right now too!
I’m writing this because these are the things that I’m currently experiencing; in April I was so excited and full of fire to setup everything – the website, getting a seller’s permit & business tax license; those were not easy feats. The month of May was great because my good friend who is a herbalist invited me to have a table at a yoga studio for a small artisan faire – and I actually sold some stuff! Now it’s June and although I made a sale, I’m experiencing a little bit of a slump.
So I’m writing this to my future self – everything goes in cycles and you have to keep going with this. Be persistent, don’t give up and you will eventually see the fruits of your labor. You put in a lot of work already, don’t succumb to just being lazy and letting Etsy, Ebay or Amazon take a cut from your profits. You are technical, creative and motivated. You can see this through and you will still be here a year from now.
Here are the crystals & stones I’m currently working with to help me achieve my business goals – natural Citrine, Green Aventurine, Moss Agate & heat treated Citrine.
ask me 6 years ago and I would’ve said “ugh”, “gross”, and “no fucking way”!!😷
As a matter of fact, I HATED it and didn’t want anything to do with it. I hated commercials or anyone who promoted themselves wayyyyy too much.
At one point I was forced to participate in meetings, meetings that had nothing to do with me. Most of the time I just ended up doodling or wandering off into the astral plane or both.☁️
So how did I go from hating marketing to loving it?
Easy, with repetition.
If you create graphics for advertising and promotions on a daily basis like I do, you start to realize that marketing is heavily involved in everything you do. It is not a separate thing, but a symbiotic relationship.
Because you’re thinking about ways to execute something visually when you’re combining text with images, then posting it to social media or getting it printed.
Not only that, but you’re also thinking about the best way to say it; your copy and your taglines. Small businesses might not have the luxury of having a copywriter, so it might fall on the designer or the owner to come up with something. Should it come straight from your creative & genius brain raw & unfiltered, or simplified so that others can actually understand your message and take action?
You’re also thinking about your audience – friends, clients, potential customers and clients who might see it.
When you’re posting on social media – whether it’s a painting, something you cooked or baked, your writing, your designs, a video demonstrating what it is you do, etc…you’re showing off your skills through something you created and the potential to provide something of value to others.
And everyone who promotes something of theirs is actively doing it, whether they’re aware of it or not.
And going back to the concept of repetition – I finally understood that in order for people to know about you, you have to REPEAT yourself and constantly let people know about you.
Marketing has become part of my job due to the fact that workplaces have been shrinking for some time now. Most companies don’t want to hire and pay a person for marketing, and then another for SEO, and then another for web design, graphics, etc…
so without even having a clue that this would be my future, I started to learn how to do a little bit of everything and it has paid off. I’ve learned a lot and am still learning. And I don’t get bored.
But don’t think you have to do it my way; I only did it this way because it seems to work for me. I find that learning and focusing on one subject doesn’t work for me; it seems that halfway through I get bored and disinterested. And so I jump on to other things…
and another, and another.
and then I end up learning a little bit of everything.
Usually someone will ask me a question and even though I don’t know the answer, they’re kind of expecting me to have an answer or a solution. So I start to Google a bunch of shit just to know what it is they’re asking of me.
And now I just learned something else; I can add that to my knowledge bank and share it with someone who needs it.
So there you have it, one of the ways a person gets into marketing.
At this moment I exist in a female human form, living somewhere in the vast metropolis of Los Angeles…
but when I am reminded of what I really am – I am genderless, ambiguous, eternal. I am one with you, yet we are separate.
Although I am not a psychic, a healer, a teacher or coach…
I really like what those people do and the tools they work with interest me very much.
Let’s just say that I am a part of the metaphysical community,
but I’m still figuring out my role.
For now, I intend to experiment with having an ecommerce store selling crystals.
But to where will that take me next, I don’t know.
I’m just going with the flow, the current, the cosmic waves.
I aim to do business from the heart and to not worry about what other people are doing. Or to compare myself to them.
Again, I feel as if I started late. My mind wants to tell me that I should’ve done this a few years ago, because now…EVERYONE is doing it. But truthfully, I wasn’t even in the right mind or heart. I had no knowledge or understanding of having a small business, nor did I even have the desire to start. It sounded complicated and I just wasn’t into it at all. Also, I didn’t know much about crystals the way I do now…and I’m STILL learning! I will always be learning until I die, this is earth school after all.
Everything happens at the perfect time and I trust that.
I intend to have fun, enjoy the process, learn from the challenges and bask in my success…
and I hope that I can help others along the way and also learn from those who already did it as well.
Talk about rapid manifestation with Aries energy, I didn’t think I would be affected at all but when the time is right, you go for it even if you don’t have it all figured out. So I’ve decided to experiment with building up a new ecommerce business, selling something that I love and appreciate so very much: minerals.
I’m not sure where the idea came from, perhaps going to the Tucson Gem & Mineral Shows inspired me but at the same time I see so many people selling anything and everything online. I figured, well why can’t I do it too? And so here I am, practicing with my own resources. I think it will be a fun learning experience for me.
I was debating whether to go with Shopify or WooCommerce, but ended up with WooCommerce; the price for Shopify (although easier to set up) was just too steep for me. So even though it took a few steps to set everything up for WooCommerce – from buying the domain and hosting, installing WordPress and WooCommerce, connecting my PayPal account and all the tedious steps in between, it was less expensive.
Check it out: https://metaphysicalvibes.com/
Most people hop on Twitter because they have something to say, something to promote, or both.
I didn’t get into Twitter until 2014; (pretty late, I am aware of this). Although we were already using it at the job I had at the time, (Twitter is really the only legit place where people who work in the adult entertainment industry can promote and post their content), I just couldn’t get into it.
With everything you want to get better at, you just have to practice. As a matter of fact, I am practicing right now.
It’s better to write about something that actually interests you. I am interested in developing the Self.
We need to get over ourselves, we need to stop overthinking and wondering if people are going to like what we write and just go for it.
Striking Bloodstone pyramid gemstone. Great for grounding your root chakra. Base is 2 1/4″
If you would like to know more about the metaphysical properties of Bloodstone, this link from HealingCrystals.com goes in depth.
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