bookmark_borderPhotoshop Tutorial: How to Make a Flyer Using Your Own Photos

If you are feeling uninspired and aren’t finding the perfect image or background, use your own photos to create a flyer for your event or to promote your offerings & services. Everyday we are taking photos and posting it to our social media accounts; there’s lots of things to take photos of – the sky for example, you can take a picture of a flower, the grass, the road, a wall, a piece of wood and use that as background texture. Remember, inspiration and beauty is everywhere!

A perfect photo to use has a lot of space for text, so try not to use an overly busy photo. For this tutorial, I am using a photo that I took of the sunset when hiking at Runyon Canyon in Hollywood, CA around dusk.

I am using Adobe Photoshop CC on a Mac. Beginners can follow along.

 

Tip: always duplicate your photo, and use that duplicate for your project. You never want to overwrite or use the original – then you would’ve lost your awesome photo forever. Sadface.

Step 1: Open up the photo you are going to use and go to File menu > Save As…

This saves your photo as a Photoshop document also known as PSD. PSD is the raw version of your file where you can edit, create your text and layers, etc.

It’s always important to Save (Command S, Windows/Start Key on PC). People tend to overlook this most basic step, especially when you’re in the zone. So always remember to save often if you don’t want to redo all the work that you did.

Tip: if the photo you want to use is on your phone, email the photo to yourself from another email address. From there you can check your email from your computer and download the photo.

Step 2: Resize your file.

You want to resize your file if you’re going to use this for internet / social media use. You don’t want your final file to be too big. Go ahead and go to Image menu > Image Size…

Type 600 as your Width and hit OK.

Step 3: Add some text. Play with the sizes.

Make sure you turn your Background layer in your Layers panel into a layer by double-clicking on it. Now you can add text.

The font I am using is OPTI Cashew Bold, it’s one of my favorite fonts to use.

 

Step 4: Add more text.

You can stick with one font as long as it’s easy to read. If you need to add a lot of information, then it would probably be a good idea to change the font. Helvetica is always a good choice. In this tutorial, I am sticking to using one font.

So for the most part, we’re actually done here. If you’re satisfied go ahead and go to File menu > Save for Web > use JPEG, High, Quality: 60 for your settings. Make sure you have ‘Optimized’ checked on. You now have a flyer that you can post on Instagram, Facebook, etc.

 

Step 5 (Bonus): Add a shape behind the text

Maybe the information isn’t standing out enough. Let’s add a shape behind the text ‘WHERE, WHEN & WHAT TO BRING?’…then make the text white.

Reversing the color of things always helps when all the text looks the same.

Click and hold the Custom Shape Tool (Star-looking icon on your toolbar) and click Custom Shape Tool. On your top bar where it says Shape (might be located on your far right), click and hold the little arrow; Photoshop comes with custom shapes that are ready to use for your project. Pick the one called Banner 4 (when you hover your mouse over the shapes, a label for the shape will pop up) and make your shape over the text ‘WHERE’.

Hit Command J to duplicate the shapes and place them over ‘WHEN’ and ‘WHAT TO BRING’. Resize the shape over ‘WHAT TO BRING’ since that one has longer text.

 

Step 6: Move shapes under your text and make them white or any color you choose.

At this point, your shapes are on top of your text. In your Layers panel, move the shapes under your text and change the color of your text.

Don’t forget to hit Save.

Step 7: Play around and have fun with it!

I did more tweaks to mine, like change the colons to question marks. Added an exclamation mark to ‘City!’ This didn’t take long at all, probably less than 30 minutes…an hour for me because I was creating the flyer AND typing this tutorial up.

You can download the PSD and font I used for this tutorial.

bookmark_borderPhotoshop Tutorial: How to Create Your Own Background

Perhaps you need to make a flyer and can’t seem to find that perfect background. Why not make your own? I notice that the time it takes for me to search for a background, could’ve been used as time spent making one. It really doesn’t take that long, if anything you will end up spending more time creating your background because it’s a lot of fun and you will literally get lost in the creating process.

This Photoshop tutorial is aimed towards intermediate users (those who aren’t new to Photoshop and use it regularly), but I think semi-beginners can do this as well. I am on a Mac using Adobe Photoshop CC 2015.

Step 1: Create your file.

Mine is 800×800 pixels, 72 resolution, RGB mode. Perfect to use for Instagram.

Step 2: Change the color of your background.

I picked a gray color (#666666) and hit Option (Alt for PC) and the Delete key. This fills your current white background with the gray or whatever color you choose.

Step 3: Pick another color and make a shape.

Click the U key on your keyboard or go to your Toolbar to click and hold the icon with the circle – a dropdown menu appears to give you other shape options. I am going to keep it simple and do an elipse…a magenta elipse.

I am now going to call it a circle instead of an elipse because it’s just easier to say.

Step 4: Pick another color, duplicate your circle, and change the color.

With your circle layer still selected, hit Command (Windows/Start on a PC) Key and J and now you have another circle. Option + Delete Key to fill it with a new color and move it around. I picked a darker magenta.

Step 5: Duplicate your 2 circles and play with the color modes.

This is the fun part, the part where you can get lost and play for a bit because it’s endless. Select both circles in your Layers panel (Shift + Click to select more than one item) and hit Command J again. You should now have 2 other sets of circles, 4 total). Move them around, make them smaller or bigger if you want; deselect and then select one of them and choose Color Dodge in the Blending Modes dropdown menu right above your Layers. The circle “blends” in and now you can see the other circles underneath.

 

Step 6: Group your circles into a folder

Select your circles by Shift + Clicking on each one until you have all of them selected, then hit Command G to group them. Doing this creates a folder for your circles.

Step 7: Duplicate your folder

Hit Command J again to duplicate that folder you just created. Now you have a 2nd folder full of circles and you can move the entire folder around, maybe even rotate it to create an interesting composition. Play around with this until you are satisfied.

Step 8: You can repeat step 7 or add an Adjustment Layer.

So let’s say you’re satisfied with what you made, but the image you created is still too bright to add text over it. You can add a Levels layer to make it darker or brighter depending on your needs.

 

 

In addition to the Levels (which made mine darker), what I also did is create a new layer, and made a gradient over this, hit G on your Toolbar. Hold and drag your mouse over this new layer and it should create a gradient with the 2 colors you have as Foreground & Background. I gave it a Multiply Blending Mode to make it darker. It adds depth to your background and now you can put light colored text over it.

 

Step 9: Add text

Go ahead and add some text to this image.

Here is the PSD that I used for this tutorial that you can download for reference. The font I used for the main headline is a Google font called Ultra.

Usually when I find that something in Photoshop isn’t working, it’s probably because you didn’t select your layer in the Layers panel, and then you also have to target your image.

So always remember: in order to change something, you must select it first – the layer itself and then click to the image area.