Hello! My name is Pia, some of my friends still call me Sherm from my days as a graffiti artist. I live & work in Los Angeles, CA. This is my corner on the world wide web to post my art, writings, etc. More about me here.
Reflecting back on it now, setting up the crystal shop was easy; selling something that is tangible and beautiful is quite easy.
Marketing & selling a service on the other hand, is a bit more challenging; people can’t see it, it’s not tangible like a crystal or a stone. But it’s still doable.
I trust myself, I trust that I can make this work.
Everything takes times to grow, the hardest part is being patient especially when you’re planting a seed. Seeds grow in the dark, you can’t see what’s happening but you must tend to it, you must believe that it will grow.
This is what I’m doing right now with my latest project, Crystal Healer LA; just experimenting with it and seeing where it goes. I expect it to be another source of income, and I expect to receive awesome clients from it. I expect that I am going to be in service to others in a way that makes me happy.
I definitely did not foresee that I would take the path of the healer. But really, I’m just following my inner guidance and it feels right.
My mindset is definitely different from last year, I was more driven & motivated. This time I’m more about just learning, experimenting and enjoying the experience.
I usually create content for every blog post, but I don’t know what to post this time around. I was digging through my internet files and stumbled on this surreal, occult work of art by Felix Labisse.
I noticed recently that I’m not really into super feminine pages on Instagram – pages that look soft, pretty and overtly feminine. Super curated and absolutely perfect. They’re great, just not for me.
Look, I’m a woman and I’m definitely soft. And I’m also straight. But I’m not super feminine and girly at all, but I really like hot pink and pretty things. Even the word ‘tomboy’ is not a fit to describe me, as looking at the definition of a tomboy – I don’t even like nor participate in sports. Who the fuck came up with these definitions anyway?
So what’s this really about then? I guess what I’m trying to say is that I’m not a super feminine person; I don’t follow all the witches who worship goddesses as well as the moon. It’s sort of becoming a cliché, don’t you think? Even witchcraft is becoming a look and everyone is doing the same exact thing…
I’m down for all that stuff just not too much of it, you know?
Speaking of doing the same exact things, I’ve been following a marketing guy on Instagram who is abrasive and hard to like, but he is interesting af to me because he’s one of the very few marketing people out there who dare to be different, saying some real shit; and trust me when I say that I’ve come across a few marketing people already and have subscribed to their emails & bought their e-books. A lot of the stuff they teach is mostly the same bullshit, just packaged different.
I basically saw an ad of his – Ryan Orrico – and started following him. And trust me, I’m very hard to convince, I reject a lot of ads on IG; a lot of them are pretty bland and cookie cutter. As a matter of fact, Ryan “inspired” me (I put this in quotes because I know to him, the word ‘inspiration’ is a loaded term and he talks in depth about this in his emails) to start doing these random talking videos on my crystal shop’s Instagram page – where I talk unedited about whatever it is I want to talk about. This is actually working for me. How is it working? Let’s just say that by looking at my analytics, the talking videos are what people watch the most.
Now am I getting more sales? Not necessarily but really the whole point of these is to put yourself out there, imperfect & unedited…especially when you feel anxious and nervous about doing it, do it anyway. Because the truth is, you will never get it done if you are expecting perfection – literally spending hours editing the fuck out of a video to make it perfect or making sure your face is as beautiful and as flawless as it can be. Fuck that. This is what got me fired up to start doing these videos. Ryan literally destroys yoga people on Instagram who have these ultra cliché photos of themselves doing yoga in the jungle and basically making the rest of us feel like shit because we can’t live up to that.
I feel like the perfection part is what’s been keeping me from actually doing YouTube videos – I’ve only been talking about it. Now that I’m practicing doing these random talking videos on my IG page with a small amount of followers, I can feel more confident in doing it for a larger audience down the road.
So Ryan aka Yoga Sex Rock God if you happen to see this – thank YOU!
Anyways, what I’m trying to say about marketing and why I follow this guy is this: you have to stand out somehow. Marketing is all about getting noticed, it is NOT the same as advertising. Advertising just gives the information needed to make a purchase. It took me a while to understand this. Most people see marketing & advertising as one and the same because they can be used in that way.
Marketing is getting people to react to you or whatever it is you’re offering, whether it’s perceived as a good or a bad reaction. The fact that they even reacted means that it’s working, right? They gave you their attention. It’s works the same exact way when someone hates you – they hate you but they CAN’T STOP THINKING ABOUT YOU. They check your Instagram page daily, they constantly need to see what you’re up to.
This is what I’m learning right now from Ryan. New ideas and concepts cannot be created if we don’t challenge the status quo. The greatest minds of history were not liked at first, they were hated because their thoughts and ideas were different.
By the way, The Devil tarot card appeared this week yet again. I now recognize him as the antagonist, the angel who challenges God.
“If people in powerful positions continue to hire and cast only people who look like them, sound like them, come from the same neighborhoods they grew up in, they will never have a greater understanding of experiences different from their own. They will hire the same models, curate the same art, cast the same actors over and over again, and we will all lose. The beauty of social media is it’s completely democratic. Everyone has a say. Everyone’s voice counts, and everyone has a chance to paint the world from their own perspective.” – Beyoncé // Vogue, September 2018
I’m not a fan of Beyoncé but this part in her Vogue September 2018 article really spoke to me.
I was digging through old files when I stumbled upon this old drawing. My mom was Christian so after she passed away in 2006, my soul wanted to draw, paint and explore the dark stuff. I was fascinated by the occult, Satanism, Anton LaVey and the image of the devil.
I was also heavily influenced by tattoo imagery, so I borrowed the devil image from Sailor Jerry’s flash. I wanted to be a tattoo artist at some point, so I bought a tattoo machine – tattooed myself and a couple of people out of my home. I was a scratcher, I didn’t get very far :/
Anyways, I guess I’m just reminiscing.
The Devil (15) is still my friend. I look forward to seeing him and I actually laugh, wondering what kind of temptation will he present to me whenever he shows up via tarot, or will he play the devil’s advocate through a person I encounter that day? You never know and that’s why I like him. He breaks up the seriousness of the tarot with his presence.
Something about being in Leo season that’s making me determined as fuck.
I’m feeling a surge of energy from the sun.
In comparison to Cancer season, I feel a lot more stable and have clarity on what I need to do next…sort of.
Cancer season was turning me into a emotional wreck for no reason. I almost felt like a victim? A victim of my own fucking mind when it turns on me and starts to get me to think in limited ways.
I drive myself crazy sometimes. I feel alone on this because I feel like it’s up to me to keep up with finances, to figure out how to bring in more money. I feel like I’m the only one who invests in myself.
Right now I have investments and entrepreneurship on my mind. I think at this point I will have to create my own damn job; I keep looking on CL for something else but none of them appeal to me at all. The stuff that used to interest me no longer does.
Not only that but the deeper I go into metaphysical stuff, the less I can relate to the three-dimensional world.
At this point I really don’t want to work for anyone else but myself. How do I parlay this?
And is this a sign? It must be because it’s all I’ve been thinking about.
The Fool (0) has been showing up a few times now. This card usually never shows up, unless it’s time for me to dive into the unknown again.
And 8 of Swords is the card that tends to remind me of the so called “prison” that I created.
I have a few ideas (some are risky while most are just past my comfort zone) but at the moment I can’t think of anything else:
+ Pull out money from my 401k account, quit my job and live off of that while I bring up my small business.
+ Live a lean & frugal lifestyle. Downgrade to a smaller place (might have to be an apartment, meh) and cut out the cable and other stuff so I can have less expenses.
+ Move closer to my work so I don’t have to drive my car & spend so much money on gas and car repairs; I can just walk.
These are just ideas that have been running through my head these last couple of months. All I know is, something has to change. If this is my dream, then surely I can change it right?
Here’s my latest drawing: Soul Star and the Stellar Gateway. These are based off the 12 chakra system according to Katrina Raphaell in her book The Crystal Transmission.